Seems like everyone is taking part in the “No More Russian ____” act…even the National Mustard Museum in Wisconsin.
When Russia invaded Ukraine, the world was shocked and, above all, disgusted. A good reaction, I say. Some large corporations may have seen the writing on the wall and withdrew from Russia in protest of the war. Car manufacturers, fast food restaurants, social media, etc. In many of these cases, money leaving the Russian economy is a big deal.
Other companies are also protesting…
One of my favorite Russian manifestations comes from a canadian restaurant, who claims to have invented Poutine. They removed Poutine from their menu in “Solidarity with Ukraine” because? Putin looks like Putin, the megalomaniac running Russia these days.
“From now on, we are the inventor of fries with cheese sauce”, writes Le Roy Jucep.
Surprisingly, Le Roy Jucep’s quick action did not bring Putin to his knees. In fact, nothing that has been done to show solidarity with Ukraine has done much, but maybe now that the National Mustard Museum joined the very safe, low impact marketing opportunity by removing Russian Mustard from display.
Please note that the author of the Tweet is David and he is employable.
Wait, there’s a mustard museum?
The East a national Mustard Museum is about 90 miles west of Milwaukee, Wisconsin. Their website states that they house the largest collection of mustards and mustard memorabilia in the world. At hyperallergic.comthe NMM curator said they didn’t ban Russian mustards…
“We haven’t ‘banned’ Russian mustards,” Barry Levenson, curator of the National Mustard Museum, said in an email with Hyperallergic. “All we did, to show our solidarity with Ukraine during this terrible crisis, was to temporarily remove the few Russian mustards that are on display in the museum,” he continued, reiterating that the mustards would be returned to the collection once peace is restored.
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In the same email, he told the author: “Someone saw the sign and put it on the internet. We didn’t make it public or try to draw attention to what we have done.”
PERSONAL NOTE: for the record, I love all this “deleting” or “banning” or “renaming things” of Solidarity with Ukraine because it’s so stupid, a great example of slacktivism (do as little activism as possible, like adding a rose to your Facebook page), and obviously an eye-catching device. Which I am happy to give. Don’t start treating real Russians like crap.
As always, if you have a comment, complaint, or concern about anything I’ve written here, please let me know: [email protected]
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