Launch of new drinks around the world: December 2021


Mushroom shots

Functional drink company So Good So You is launching new injections of organic, plant-based, and cold-pressed probiotics: each designed to support specific wellness journeys (like mood and immunity).

“Immunity Powered by Mushroom” – with a flavor of clementine blueberry with shiitake, maitake and reishi mushrooms and 100% RDV of vitamin C – is now available; just like strawberry and plum ‘Fiber’.

In January, two new photos will also be launched. “Happy” contains ashwagandha and saffron and 100% RDV of vitamin D3. Meanwhile, the last shot of energy – made with passion fruit juice and containing the same amount of caffeine as a cup of coffee made with organic coffee – will hit the shelves at Target.

Lay’s Potato Chip Vodka

put vodka

The Lay’s chip brand has launched a limited edition of the ‘one of a kind’ vodka.

Created in collaboration with Eastside Distilling, Lay’s Vodka has been crafted from a blend of Portland Potato Vodka and vodka distilled from Lay’s proprietary potatoes for a crisp, crisp finish.

The Spirit is available online at Eastside Distilling for $ 40 while supplies last.

Standaconé launches in the United States

Canadian gin distiller Standaconé will debut in the United States in 2022.

Located in the heart of Quebec’s alluring Limoilou district, the Stadaconé distillery takes its name from the Iroquoian village that existed there when European settlers led by Jacques Cartier first arrived in 1535.

The first American launch, Stadaconé Noir, evokes the maritime spice routes that once linked East to West for European traders and explorers. “The addition of kaffir lime, Tasmanian berries, seeds of paradise and lavender gives this gin its tropical notes. On the nose, there is an essence of lemongrass, while in the mouth, we discover flavors of citrus and peppery notes.

Stadaconé’s ready-to-drink Gingria will be added later this year. The canned drink offers a Quebec nod to traditional Spanish sangria: showcasing Stadaconé Rouge gin and cranberry juice instead of traditional red wine.

Cocchi Vermouth from Turin Extra Dry


The Cocchi vermouth brand has introduced a new addition to its already famous range with the launch of Cocchi Vermouth di Torino Extra Dry.

The Italian aperitif maker is harnessing the growing appetite for the category driven by the current cocktail boom. The new vermouth will be commercially and non-commercially available through UK distribution Specialty Brands.

“With this new expression, Cocchi celebrates Piedmont, the cradle of Italian vermouth. Avant-garde and elegant, the Cocchi Vermouth di Torino Extra Dry uses a “Ricetta Piemontese” (“Piedmontese Recipe”) with all the main ingredients to come, or with close ties to the region, “note Specialized brands.

“The base wine used is made from local Cortese quality grapes, the same as that used for Gavi DOCG and plants such as wormwood, angelica, coriander, cardamom, lemon zest and Menta di Pancalieri. , a Piedmontese mint. “

Cocchi Extra Dry can be used with classic cocktails such as Martini or Bamboo; served for a long time with elderflower tonic or sparkling water; or sipped on ice.

Cocchi Vermouth di Torino Extra Dry (50cl, 17% ABV) is launching to Trading Partners this month with a suggested retail price of £ 19.

Light Cider

austin eastciders

The Austin Eastciders Texas Cider Mill is launching a line of light ciders: creating another “better-for-you” alcohol option to compete with light beers and seltzer.

The Light Cider range is launched with four flavors: Cucumber Agave, Strawberry Lemonade, Mango Mimosa and Texas Brut.

“Staying true to Austin Eastciders’ commitment to real fruit and without artificial sweeteners, Austin Eastciders Light Cider contains just one hundred calories per serving to set a new standard in healthier alcohol.”said the cider house. “Each flavor begins with the fermentation of apple juice and is then mixed with real fruit juice.”

Launching this month, Austin Eastciders Light Cider will be available in a variety pack with all four flavors ($ 19.99), as well as a six-pack Texas Brut and Mango Mimosa ($ 19.99) and both flavors. with pressure.

Starbucks Creamers

starbucks zero creamer you

Starbucks has added Starbucks Zero Creamers to its line of creamers: offering 0g of added sugar per serving.

The creams are now available in the refrigerated dairy aisle at grocery stores across the United States in two flavors: Starbucks Caramel Flavored Zero Creamer and Starbucks Hazelnut Flavored Zero Creamer.

Zero creamers join existing flavors such as caramel, white chocolate, cinnamon, caramel, hazelnut mocha, and non-dairy caramels and hazelnuts.

Winter jack

winter jack

Jack Daniel’s Jack Tennessee Winter Cider is returning for the 2021 holiday season.

Winter Jack is a combination of Jack Daniel’s Old No. 7 Tennessee Whiskey blended with apple cider liqueur and holiday spices. Best served hot, Winter Jack has notes of cinnamon, orange zest and cloves.

Winter Jack is available in retail stores across the United States in 750ml bottles.


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